Companion playbook to our Wangchuk/Ladakh economy analysis—focused on what operators do this week.
Step 1 — Map exposure
List customers, SKUs, and receivables tied to Ladakh & Himachal adventure corridors.
Step 2 — Stress-test 60-day cash
Upload bank files; tag tourism-linked inflows separately in notes.
Step 3 — Renegotiate, do not panic-discount
Extend terms with transparent data; protect margin on scarce stock.
Step 4 — Diversify demand
Push alternate regions in marketing spend only if unit economics allow—track CAC weekly.
See also: Ladakh economy case study